Startup Software

Front

Front helps teams collaborate in one inbox. Just @mention teammates to share and work off of the same email, get their input with internal comments on the message, and draft a replies together without sending edits back and forth.

Zendesk

Zendesk offers a customer service and sales CRM software designed to create better customer relationships. Their support ticketing system can help you track and prioritize customer support interactions.

Gainsight

The Gainsight Customer Cloud brings together the technology you need to ensure your customers are happy. They aggregate data from many different sources, helping make customer management easier.

HelpScout

HelpScout provides an email-based customer support platform, knowledge base tool, and an embeddable search/contact widget for customer service professionals.

OpsGenie

Opsgenie integrates with over 200 of the best monitoring, ITSM, ChatOps, and collaboration tools. Paired with a flexible rules engine, Opsgenie notifies the right people on-call, enabling them to take rapid action.

PagerDuty

PagerDuty sits at the heart of your technology ecosystem to analyze digital signals from virtually any software-enabled system. They help you pinpoint issues like outages, empowering teams to take the right real-time action.

Pingdom

Website performance monitoring made easy. Pingdom helps you gain instant insights into your website’s availability and performance so that you can outsmart competition with an amazing end-user experience.

Scout APM

Rails Monitoring, Django Monitoring, Elixir Phoenix Monitoring, PHP Laravel Monitoring, and more that identifies slow database queries, memory leaks, and more. Scout APM is cheaper, startup-friendly, and easy to use, but doesn't support as wide a range of stacks or features.

New Relic

New Relic's application monitoring gives you detailed performance metrics for every aspect of your environment. Manage application performance in real-time. New Relic is the market leader, but tends to be on the more expensive end.

DataDog

Logging: Quickly search, filter, and analyze your logs for troubleshooting and open-ended exploration of your data. Explore and analyze logs from all your services, applications, and platforms. Search and filter your logs using automatically generated facets. Visualize log data on dashboards or build sophisticated alerts. DataDog is super capable and enterprise scale, but on the more expensive end. APM: Monitor, troubleshoot, and optimize end-to-end application performance.

Digits

A counting company.

Namely

Namely offers an HR, payroll, benefits, and talent management platform.

Gusto

Gusto is a great payroll tool that makes it easy to onboard and pay your employees.

Pilot

Pilot offers bookkeeping, tax, and CFO services for growing businesses. Your favorite tools integrate with Pilot so that everything is kept effortlessly up to date, including Stripe, Quickbooks, Square, Shopify, Gusto, Expensify, Bill.com, and others.

Expensify

Expensify is a software company that develops an expense management system for personal and business use. It. is super easy to use, and makes expenses less work.

Bill.com

Bill.com is a provider of cloud-based software that helps automate back-office financial operations.

Shoobx

Shoobx is a legal operating system for your company, providing the foundation for your growth. They give you a single place to take care of everything from executing your fundraise, to granting equity, to getting board approvals, to hiring employees. The Shoobx platform has over 50 workflows that handle common legal actions with standard documents and legal collaboration. They save valuable time for busy founders like you so that you can focus on what matters: growing your business. Founder's Guide companies receive 20% off their 1st year of Shoobx subscription fees. Learn more here

Carta

Carta was founded in 2012 to help private companies manage their cap table by eliminating spreadsheets and paper certificates. They've since expanded to valuations, compliance, investors services, and tools and services for public companies. See here for one pager.

SmartRecruiters

SmartRecruiters’ Talent Acquisition Suite includes an applicant tracking system, full functionality for recruitment marketing, and collaborative hiring.

Greenhouse

Greenhouse's applicant tracking system and recruiting software is designed to help make the hiring workflow easier.

BambooHR

BambooHR makes it easy to collect, maintain, and analyze your people data, improve the way you hire talent, onboard new employees, manage compensation, and develop your company culture.

Namely

Namely offers an HR, payroll, benefits, and talent management platform.

Gusto

Gusto is a great payroll tool that makes it easy to onboard and pay your employees.

TriNet

TriNet provides industry-tailored HR solutions to small and midsize businesses with exceptional human resources services. See the Offers section for an exclusive offer for Pillar portfolio companies.

DocuSign

DocuSign offers a suite of applications and integrations for automating and connecting the entire agreement process, for contracts, legal documents, etc. Send secure documents for electronic signature.

HubSpot

The HubSpot free CRM is free and intuitive. They offer a startup program for discounted rates, if your needs marketing needs exceed their free tier.

Invision App

Invision has intuitive tools for ideation, design, prototyping, and design management, helping make digital product design easier.

Figma

Figma is a collaborative design tool that helps teams create, test, and ship designs from start to finish.

Canva

Canva is super easy to use, and can help you make great looking marketing materials if you don't have time or money to hire a graphic designer.

Moz

Moz offers an SEO toolset to help you increase traffic, rankings, and visibility in search results.

IFTT

IFTT is an integration tool that helps your apps and devices work together in new ways.

UserTesting

Target your audience on UserTesting’s diverse panel of users, and get self-guided videos of your customers interacting with your prototype, website, or app—or conduct live interviews.

User Interviews

User Interviews helps recruit users from their audience of over 200,000 vetted consumers and professionals to help you meet your user research goals. Or, bring your own audience and build a participant database for any type of research.

Affinity

Affinity is a relationship management platform that helps you leverage relationship intelligence to expand your network, support your portfolio, and increase proprietary deal flow.

Salesforce

Salesforce specializes in customer relationship management. It can easily scale to enterprise level, but is more expensive than other options.

HubSpot

The HubSpot free CRM is free and intuitive. They offer a startup program for discounted rates, if your needs marketing needs exceed their free tier.

Planted

Planted is a recruiting firm dedicated to sourcing for entry-level sales roles (BDR/ISR). The firm works hard to partner with their clients and work directly with candidates to promote specific jobs. Planted comes recommended to us from a trusted VC recruiter in our network.

Gong

Gong is conversation intelligence software for sales teams that uses AI to record, transcribe, and analyze sales conversations.

Asana

Asana allows remote teams to organize projects, manage shifting priorities, and get work done.

Basecamp

Basecamp is a project management and internal communication tool for remote teams. The platform puts everything in one place: message boards, to-dos, group chat, file storage, and more.

Trello

Trello’s boards, lists, and cards enable you to organize and prioritize your projects with you and your team.

IFTT

IFTT is an integration tool that helps your apps and devices work together in new ways.

Zapier

Zapier connects the apps you use everyday to automate your work and be more productive.