Home// Founder Questions// Marketing & Events Marketing & EventsFounder Questions List Cards Top Play How should I think about building community as a first time founder? Derek Yoo CEO at PureStake / Moonbeam Crypto/Web3 • Growth Play Should I create a community before or after having a token? Derek Yoo CEO at PureStake / Moonbeam Crypto/Web3 • Growth Play How should I think about building community as a first time founder? Evin McMullen Co-Founder & CEO at Disco.xyz Crypto/Web3 • Growth Play How should I plan for marketing and growth? TJ Parker Founder at PillPack Marketing & Events • Product Play How should I think about spend and growth? Patrick Campbell Founder & CEO at ProfitWell (acq by Paddle) Marketing & Events Play Should I grow my customer base at a breakeven or at a loss to build market share? Brian Balfour CEO at Reforge Marketing & Events • Product Play How should I structure my early team to support my growth strategy? Brian Balfour CEO at Reforge Marketing & Events • Product Play How can I build an integrated growth strategy from day 1? Brian Balfour CEO at Reforge Marketing & Events • Product Play What does it take to grow early stage companies? Brian Balfour CEO at Reforge Growth • Leadership Play How should I think about entering a market with large incumbents? Ellen Rubin CEO at ClearSky Data (Acquired by Amazon) Marketing & Events Play How do I build a customer persona? Veronica Armstrong Brand Management at The Clorox Company Leadership • Management Play What makes a memorable brand? Chris Savage CEO at Wistia Marketing & Events Play Part 1: Should I invest in branding early on? Chris Savage CEO at Wistia Marketing & Events Play How do I know when to start investing in marketing? Colin Raney Fmr CMO at PillPack Marketing & Events Play What makes for an effective CMO? Colin Raney Fmr CMO at PillPack Marketing & Events Play Part 2: Should I invest in branding early on? Colin Raney Fmr CMO at PillPack Marketing & Events Play How do I reach my first 1000 users? Colin Raney Fmr CMO at PillPack Marketing & Events • Starting a Company Play Which channel should I test first? Gail Goodman Fmr. CEO at Constant Contact Marketing & Events Other Related Resources Iterable iterable.com Iterable is a growth marketing platform for cross-channel customer engagement, empowering you to deliver completely seamless, personalized customer experiences. Marketing & Events • Marketing Automation Save Cobrandit Video Storytelling and documentary style video for events, launches, thought leadership, investor relations, marketing & PR. Clients include Algorand, Microsoft, Harvard Business School, Pfizer, and many startups. Biotech • Marketing & Events Save Canva canva.com Canva is super easy to use, and can help you make great looking marketing materials if you don't have time or money to hire a graphic designer. Design • Marketing & Events Save Moz moz.com Moz offers an SEO toolset to help you increase traffic, rankings, and visibility in search results. Marketing & Events • SEO Save
