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Getting Started
Before you’re ready to build a startup, you have to lay the foundation. This playlist shares advice around starting up.
Part 1: How do I find a great idea?
Part 2: How do I find a great idea?
Part 3: How do I find a great idea?
How do I know if my idea is any good?
How do I figure out if my idea has legs?
How do I validate my idea?
When validating a new product idea, what questions should I be asking?
How much do I have to love the problem I'm working on?
How do I know when to go full time on my company?
How do I know when to quit my day job?
How do I know if customers will buy my product?
How do I size a potential market?
What is total addressable market?
How do I identify a target customer?
What is a winner take all market?
How should I think about entering a market with large incumbents?
How big does my target market have to be to make my company VC backable?
How can I prove there is customer interest for my deep tech startup?
How do I come up with a business design?
Do I need a lawyer?
What is the difference between shares and options?
What should I do if I have a great idea, but another startup is already solving the same problem?
What should I do if there is another startup solving the same problem as me?
How do I win my first customer?
What does it take to grow early stage companies?
What is your number one piece of advice for academics about to embark on the startup journey?
Can you share your founding story with us?
What is your advice for academics who are about to embark on the startup journey?
How did you know you were ready to be a founder?
Part 1: How do I find a great idea?
Katie Mulligan
Senior Associate at Pillar VC
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